Waikay Review 2026: The Plan Says Google, and Google Is Three Different Engines
Waikay costs $69.95 for 120 prompts. Its plan names ChatGPT/Google/Claude/Sonar, and our own measurement found Google's surfaces cite disjoint sources.
Waikay publishes its prompt allowances, its seat counts, its language coverage and its country coverage. It is one of the more transparent pricing blocks in this category. Then it describes what it tracks as “ChatGPT/Google/Claude/Sonar”, and two of those four are not engines.
“Google” is a company with three separate AI answer surfaces. We measured all three at the same moment and AI Overviews and Gemini cited zero domains in common, on both questions we asked. “Sonar” is the name of Perplexity’s model family, and the word Perplexity does not appear anywhere on the page.
Disclosure: EchoWi competes with Waikay. Every price, prompt count, seat count and engine name below was read from Waikay’s own pricing block on 7 August 2026. The measurement of Google’s surfaces is ours and is published in full with prompts, market, date and run count.
The short version
- From $69.95 a month for 120 tracked prompts, with an early-adopter tier at $24.95.
- 13 languages and 40+ countries on the entry plan, which is the best coverage claim in our catalogue.
- Prompt pricing is nearly flat across tiers, which is unusual and mostly good.
- Four engine names, two of which are not engines. “Google” is three surfaces; “Sonar” is Perplexity’s model line.
- The cheap tier is priced in a unit the rest of the page never uses: credits, not prompts.
What it costs, verified
| Plan | Price | Prompts tracked | Action plans | Seats |
|---|---|---|---|---|
| Early adopter | $24.95/mo | “8 credits a month” | Included in credits | 1 |
| Small Teams | $69.95/mo | 120 | 30 | 2 |
| Large Teams | $199.95/mo | 360 | 90 | Unlimited |
| Bigger Projects | $449.95/mo | 880 | 220 | Unlimited |
| Enterprise | Contact sales | Hundreds of brands | Not stated | Not stated |
Extra prompts and extra action plans are buyable on every tier: “Buy extra as you go” appears twice per plan. There is a free option, described as “Want to ‘kick the tires’ before paying? See how you can get started for Free.”
The entry plan also carries 13 languages and 40+ countries, unlimited projects, source intent analytics, fact and hallucination checking, custom scheduling and chat support. The product is built by Inlinks Optimization LTD, the team behind the InLinks entity-SEO tool, which is why the entity and topic vocabulary runs through the whole product.
The ladder that stays flat, and why that is unusual
Divide price by prompts on each tier.
- Small Teams: $69.95 for 120 prompts is $0.58 per prompt.
- Large Teams: $199.95 for 360 is $0.56.
- Bigger Projects: $449.95 for 880 is $0.51.
From the bottom tier to the top, the price multiplies by 6.4 and the prompts by 7.3. That is a mild volume discount, and it is the fairest ladder we have verified: you pay roughly the same per prompt whatever size you are.
Compare it with two others in the catalogue. SISTRIX multiplies its price by 6.7 and its prompts by 15, so the big plan is much better value per prompt. Knowatoa goes the other way: the upgrade costs more per service than the plan you leave.
Flat is the right default. A steep discount rewards buying capacity you may not need, and our stability study found that the number of runs a category actually needs varies from about three to about thirty. If your category is stable, buying the big plan is buying nothing.
”Google” is not an engine, and we can show it
The plan line reads “ChatGPT/Google/Claude/Sonar”.
Google runs three separate AI answer surfaces: AI Overviews inside search results, AI Mode, and Gemini the assistant. We asked two questions of four surfaces at the same moment, in the same market, with the cache bypassed.
AI Overviews and Gemini cited zero domains in common. On both questions. AI Mode, also Google’s, shared one domain with AI Overviews on the first question and four on the second. The full result is in our four-surfaces study: 51 distinct domains across the two questions, none present on all four surfaces, and 41 present on exactly one.
So “Google” in a feature list is not one coverage claim, it is one of three, and the three do not agree with each other. A buyer reading that line cannot tell whether they are getting the surface their customers actually use.
The page does not settle it elsewhere either. The hero rotates through “What AI ChatGPT / Sonar / Gemini knows about you!”, which names Gemini where the pricing block says Google. Between those two blocks the count also changes, three in one and four in the other.
And Perplexity is never named on the page. “Sonar” is the name of Perplexity’s model family, so the coverage is probably there, but a buyer searching the page for the word Perplexity finds nothing. Naming a model where everyone else names a product is a small thing that costs a sale.
This is the seventh vendor in our catalogue whose engine coverage is prose rather than a list, and it is the variant with the most practical consequence: not a missing number, a name that hides three products behind one word.
The unit that changes at the bottom of the ladder
The early-adopter offer reads: “Early adopter special offer! Only $24.95 /month. All tools and 8 credits a month (one user).”
Every other tier on the same page is counted in prompts. This one is counted in credits, and the page never says what a credit is or how it relates to a prompt. Eight of something, against 120 prompts one tier up.
If a credit is a prompt, the entry-level offer is 8 prompts a month, which is below the three-to-thirty range our own research says a single category needs to produce a stable reading. If a credit is something larger, it could be good value. The page does not let you tell, and this is the tier most likely to be someone’s first purchase.
Where Waikay is the right call
- You sell in many countries. 13 languages and 40+ countries on a $69.95 plan is the strongest market coverage in our verified catalogue, and it is not a detail: source sets do not overlap between markets.
- You think in entities and topics. It comes from the InLinks team, and the topic reports, entity maps and content-gap work are more developed than in tools that only count mentions.
- You want to act, not just watch. The action plans are a deliverable rather than a dashboard, and most of this market stops at the chart.
- You want to buy exactly what you need. Flat per-prompt pricing plus buy-as-you-go means you are not forced into a tier for capacity you will not use.
Where it is the wrong call
- You need to know which Google surface you are getting. The page says Google.
- Perplexity coverage has to be contractual. It is named only as Sonar.
- You are starting on the $24.95 tier. Eight credits is an unknown quantity and probably a small one.
- You want one tool for SEO and GEO. This is a GEO product; the SEO suite is a different product from the same company.
What we could not verify
- What a credit is, or how many prompts eight credits buys.
- Which Google surface or surfaces are tracked. AI Overviews, AI Mode and Gemini are three products.
- Whether “Sonar” means Perplexity’s consumer product, its API, or both.
- What extra prompts cost. “Buy extra as you go” appears six times with no unit price.
- How often each prompt is checked. “Custom Scheduling” is listed as a feature; no default frequency is published, and frequency is what turns a prompt allowance into an answer count.
- What Enterprise costs.
Waikay versus the alternatives
| Tool | Entry price | Prompts at entry | Markets at entry |
|---|---|---|---|
| Waikay | $69.95 | 120 | 13 languages, 40+ countries |
| Promptmonitor | $29 | 25 | Not stated |
| Knowatoa | $59 | Not published | Every language and market |
| Nightwatch | €79 | 50 | Not stated |
| SE Ranking | €87.20 | 100 daily | Not stated |
| SISTRIX | €119 | 100 | Not stated |
The full verified table, with the date each price was read, is in our comparison of GEO tools.
The thing worth taking from this one is the naming problem, not the price. Waikay’s prices are among the clearest in the category and its market coverage is the best we have verified. The engine line undercuts both, because a buyer comparing tools has to decide what “Google” bought them, and the honest answer is that nobody reading that page can know.
Common Questions About Waikay
How much does Waikay cost?
Small Teams is $69.95 a month for 120 prompts, Large Teams is $199.95 for 360, and Bigger Projects is $449.95 for 880. There is an early-adopter tier at $24.95 for “8 credits a month” and a free option to try it. Enterprise is quoted by the sales team. Read from Waikay’s own pricing block on 7 August 2026.
Which AI engines does Waikay track?
Its plans say “ChatGPT/Google/Claude/Sonar” and its hero says “ChatGPT, Sonar, Gemini”. Google runs three separate AI answer surfaces, so “Google” is not a single coverage claim, and “Sonar” is Perplexity’s model family, a word the page never uses. Ask which specific surfaces are covered before buying.
Does Waikay cover Perplexity?
Probably, since Sonar is Perplexity’s model line and Sonar is listed on every paid tier. The page does not use the word Perplexity anywhere, so if this matters to you, get it confirmed in writing rather than inferred from a model name.
How many prompts do I need?
More than eight, almost certainly. Our own research put the number of runs a category needs at roughly three to roughly thirty depending on how volatile it is, and that is per question. A hundred and twenty prompts on the $69.95 plan is a serious allowance; eight credits on the $24.95 tier is not obviously enough for one question.
Is Waikay good value?
On price per prompt it is consistent and fair: about $0.58 at the entry tier and about $0.51 at the top, so you are not penalised for being small. On market coverage it is the best in our catalogue at that price, with 13 languages and 40+ countries included. The uncertainty is what you are actually measuring on the Google side.
Who makes Waikay?
Inlinks Optimization LTD, the company behind the InLinks entity and semantic SEO tool. That heritage shows in the product: topic reports, entity maps and content-gap analysis are more developed here than in tools that only count brand mentions.
Ask an AI about this article
Opens your assistant with this page already loaded, so you can check the numbers, argue with the method or ask what it means for you.
- ChatGPT (opens in new tab. the question is pre-filled, press enter to send it)
- Claude (opens in new tab. the question is pre-filled, press enter to send it)
- Perplexity (opens in new tab)
- Google AI Mode (opens in new tab)
Perplexity and Google answer straight away. ChatGPT and Claude fill the box and wait for you to press enter, which is their behaviour and not something we can set.