Metrics
Share of Voice
A brand's share of AI mentions compared to competitors. It shows how much of the conversation a brand owns within a specific topic or category in AI-generated answers.
GEO Glossary
- One Category Cited the Same 13 Sources Every Time. Another Cited 49 and Repeated Almost None.
42 AI Overview measurements across six categories: stability ran from every source repeating to none. Re-measured a day later, one category flipped.
- HubSpot AEO Review 2026: The XFunnel Integration Landed, at $50 for 25 Prompts on Three Engines
HubSpot AEO is live in beta at $50 a month for 25 prompts on three engines, and HubSpot's own page credits the XFunnel acquisition as its origin.
- ChatGPT Answered Two of Our Three Questions Without Citing Anything
We asked three GEO buying questions. One cited six sources, two cited nothing at all. On those, no amount of content wins you a citation.
- Athena HQ Review 2026: $295 Buys Fifteen Prompts a Day
Athena publishes its unit: one credit is one AI response. Run the arithmetic and $295 a month buys about fifteen prompts daily across eight engines.