Skip to content
How It Works

Structured Data

Machine-readable markup (like Schema.org JSON-LD) added to web pages that helps AI models and search engines understand the content and context of a page. Its effect on AI citations is not established: a controlled study of 1,885 pages against roughly 4,000 controls found no significant increase after schema was added, so treat it as a way to state entities and content explicitly rather than as a citation lever.

GEO Glossary

GEO Glossary